strategy

Providing internet news services

Synonyms:
Providing on-line electronic news service
Developing computer based news systems
Description:
Raw news reports from local, national, and international news wires and alternative news sources, and from unaffiliated individual observers on the scene of events acting alone, will be accessible by all Internet users.

A consequence is that the average consumer of news on the Internet will have a much wider cognizance of current developments worldwide than currently, and will be more likely to have an opinion on overseas situations. This is not to say that the traditional mass media will lose their audience and become insignificant. They will continue to play a major role in the national news flow. However, they will lose considerable ground to alternative sources and alternative interpretations circulating on the Internet.

Context:
No longer will the news editors and anchorpersons of television networks and newspapers solely determine what the mass audience learns and thinks about current events. The filtering and slanting of the news currently performed by traditional media will give way to some extent to direct consumption of un-analyzed information by the mass audience, diminishing the influence now enjoyed by those media. An increasingly skeptical audience will be able to compare raw news reports with the pre-digested, incomplete, out-of-context, and sometimes biased renditions offered by television and newspapers. Some of the mass media will attempt to reassert their traditional roles on the Internet, and they will fail, because they will not have any advantage over their audience.
Type Classification:
F: Exceptional strategies
Related UN Sustainable Development Goals:
GOAL 1: No PovertyGOAL 2: Zero HungerGOAL 3: Good Health and Well-beingGOAL 4: Quality EducationGOAL 5: Gender EqualityGOAL 6: Clean Water and SanitationGOAL 7: Affordable and Clean EnergyGOAL 8: Decent Work and Economic GrowthGOAL 9: Industry, Innovation and InfrastructureGOAL 10: Reduced InequalityGOAL 11: Sustainable Cities and CommunitiesGOAL 12: Responsible Consumption and ProductionGOAL 13: Climate ActionGOAL 14: Life Below WaterGOAL 15: Life on LandGOAL 16: Peace and Justice Strong InstitutionsGOAL 17: Partnerships to achieve the Goal