strategy

Banning cigarette advertising

Implementation:
In 1996 the Time-Warner magazines - Time, Sports Illustrated, People and Entertainment brought in 27.5 percent of all the money ($323 million total) spent on cigarette advertising in consumer magazines in the US.
Facilitated by:
Labelling tobacco products
Values:
Banning
Subjects:
Advertising
Tobacco
Restrictions
Type Classification:
E: Emanations of other strategies