strategy
Promoting general banana awareness
Implementation:
In 1998, an "international banana charter" was drafted at a conference in Brussels to support a sustainable banana economy after years of exploitation and conflict in the industry. Facilitates:
Marketing bananas Organizations:
International Banana Association European Community Banana Trade Association Intergovernmental Group on Bananas Windward Islands Banana Development Company European Banana Action Network Federation of Workers in the Banana Industry of Latin American and the Caribbean Subjects:
Plant Life → Plants yielding fruitsCommunication → Promotion
Consciousness → Consciousness
Type Classification:
G: Very Specific strategies