strategy
Regulating unwanted Internet advertising
Synonyms:
Defining electronic spam Implementation:
In 1999, the European Commission prepared a new directive regulating Internet advertising. Under the terms of the proposal, all member states would have to ensure that consumers can register their names – on so-called opt-out registers – if they do not wish to receive unsolicited commercial offers. Internet service providers would have to monitor these registers on a regular basis, in order to ensure that consumers' wishes are being followed.
Broader:
Regulating advertising Constrains:
Marketing on the internet Constrained by:
Developing electronic commerce Facilitated by:
Protesting intrusion of advertising into education Problems:
Electronic spamOrganizations:
Internet Mail Consortium Subjects:
Communication → AdvertisingIndustry → Ceramics, earthenware
Law → Regulation
Technology → Electronics
Transportation, Telecommunications → Internet
Type Classification:
D: Detailed strategies Related UN Sustainable Development Goals:
