strategy

Using plastic packaging for food

Implementation:

50% of food packed in Europe is packed in plastics.

Claim:

Plastics keep food fresher for longer. More often than not, they remove the need for artificial additives and preservatives. Food wastage before reaching the consumer in industrialized countries is only 2%. This reaches 50% in developing countries where packaging, refrigeration and distribution are not as sophisticated.

Type Classification:
D: Detailed strategies
Related UN Sustainable Development Goals:
GOAL 2: Zero Hunger