Commercialization of culture

Name(s): 
Commodification of culture
Exploitation by advertising of cultural symbols
Nature 
The commodification of culture presents simplistic, packaged notions of culture and has in some case resulted in the loss of indigenous rights and culture.
Incidence 
Examples are the manufacturing and sale of souvenirs, entertainment of tourists through bastardized rituals, and the use of cultural icons in commercial endeavours.
Claim 
The advertising industry's abuse of popular songs is one of the most pernicious and distressing of all contemporary social problems. Valued associations evoked by favourite songs are displaced by imposed images of consumer products.
Aggravates 
Value(s) 
Type 
(D) Detailed problems