1. World problems
  2. Misuse of advertising during education

Misuse of advertising during education

  • Commercial-sponsored school programmes

Incidence

In 1991, a USA cable television company launched a television programme, aimed at high-school teenagers, that shows ten minutes of current affairs plus two minutes of advertisement. The schools are each given around $50,000-worth of television and video equipment in return for a three-year contractual agreement to show at least 90% of the programmes in all classrooms that have television sets without interruptions or editing. By April 1991, the programme was in 8,000 schools, providing an audience of 5 million teenagers.

Broader

Aggravates

Reduces

Related

Value

Overeducation
Yet to rate
Education
Yet to rate
Abuse
Yet to rate

SDG

Sustainable Development Goal #4: Quality EducationSustainable Development Goal #16: Peace and Justice Strong Institutions

Metadata

Database
World problems
Type
(E) Emanations of other problems
Subject
Content quality
Yet to rate
 Yet to rate
Language
English
Last update
Nov 28, 2022