Violations of the international ban on promotion of baby milk include: supplying free baby milk to hospitals and sending mothers home with a sample, giving away baby milk supplies, printing labels in languages not understood by the mother. advertizing to mothers in hospital, paying or giving gifts to health workers, advertizing whole milk powder for newborns, although it is not safe for them, and promoting follow-on milk for babies when they are too young for it.Corporate greed encourages these violations. The milk is expensive, and can cost half the family income in some societies.