New forms of religion (developed as a result of the inadequacy of traditional religious doctrine, "new" spiritual insights, or as a result of commercialism) may be austere or orgiastic, based on mysticism or scientific data. They constitute a threat to traditional organized religions, and because they are cut off from the long-term experience of these religions they may lead their supporters into error.
Experimental religion is most marked in 'Western' industrialized countries where traditional values are being challenged and there is no one, overriding ideology. Followers of the New Age movement are generally affluent and well educated. A monthly New Age magazine in the USA has 180,000 subscribers, more than 50% of whom have attended graduate school and whose average household income in over $60,000.
The emergence of the New Age movement has provoked new social boundaries for many evangelical Christians leading them to label many contemporary social movements and institutions as either demonic or potentially evil.