Individualism is a world view that expounds the theory of individual endeavours and effects over societal efforts. In Western societies individualism has different meanings. It (a) rejects any external authority, yet may have a sense of social duty; (b) emphasizes individual uniqueness; (c) resents intrusion of the state and government; (d) represents competitive economic individuals; (e) values every person compassionately.
While "ego consciousness", domination and violence certainly predate the modern era, the contemporary world seems to be taking them to the logical extreme: human and planetary annihilation. We must recognize how an ego consciousness promoting individualism, competition and domination has ascended at the personal and societal levels of nations, particularly in ethno-religious groups and in how humans relate to other animal and life forms.
Competitive individualism is shown by biology to be normal for individuals. A social system with a different structure is unnatural and therefore unworkable.