Problem

Commercial exploitation of education

Other Names:
Commercialization of education
Commercially sponsored education
Commercially biased educational materials
Intrusion of advertising into education
Commercial exploitation of students
Nature:
The cost of financing education has encouraged the development of commercial sponsorship schemes which may involve sales promotion (including leaflets, posters, and direct mail) directed at parents or students, whether for immediate profit or as a longer-term strategy of developing a loyal clientele. Sponsored stationery, textbooks, teaching packs and videos tend to contain a promotional bias and may well be inaccurate.
Problem Type:
D: Detailed problems
Date of last update
15.02.1997 – 00:00 CET